C-Suite Insights 28th April 2021

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2021 Global Marketing Trends Study

 

Deloitte

 

This report, based on a survey of CMOs, CFOs, COOs, and CHROs in the US and consumer research in the UK, Mexico, China, South Africa, Qatar, the UAE and Saudi Arabia, identifies seven trends that will inform the marketing strategies of organisations in the future.

 

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​​​​FURTHER INSIGHTS


The basics of Zoom security

 

PC Magazine

 

This article provides a useful summary of the basic knowledge required to ensure safe Zoom activity and to minimise vulnerability to ‘Zoom-bombing’ and other security risks. Every user should be aware of these simple steps.

 

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2021 KPMG CEO Outlook Pulse Report

 

KPMG

 

This Pulse Survey asks 500 CEOs from 11 key markets (Australia, Canada, China, France, Germany, India, Italy, Japan, Spain, the UK and the US) to provide their outlook on the economic and business landscape.

 

The results show CEOs are slightly more confident than they were last year. The additional confidence can be attributed to the positive momentum of the COVID-19 vaccine rollout, but further lockdowns have had a negative impact on the global economic outlook.

 

CEOs identified their greatest risk to company growth over the next three years. Among the key trends, cyber security risk emerged as the number one risk, rising dramatically from fifth place in August 2020. Supply chain risk ascended to third place from eighth spot in February 2020.

 

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